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Top 10 Sustainability Influencers to follow in 2022

January is often the time to focus on new year’s resolutions and a great time to pick up some new (good) habits.

A popular resolution for 2022 is to try and live more sustainably. It doesn’t have to be living off-grid or going cold turkey on buying fast fashion, but there are ways we can adjust our lifestyle slightly to be kinder to the planet.

To get you started, we’ve rounded up some of the most influential social media stars using their platform to do their bit to reduce climate change:


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A post shared by Greta Thunberg (@gretathunberg)

Greta Thunberg @gretathunberg   

Arguably the most recognisable name in climate activism, Greta has taken the world by storm by challenging leaders to take action for the planet. She came to prominence after founding the Fridays for Future movement.


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A post shared by Lizzie Carr (@lizzie_outside)

Lizzie Carr – @lizzie_outside     

Lizzie Carr is an environmental activist, influencer and speaker. She’s also the founder of the global community group Planet Patrol which focuses on collecting rubbish in local areas.


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A post shared by Marcus Butler (@marcusbutler)


Marcus Butler – @marcusbutler 

Passionate about sustainable living, Marcus formed a sustainable clothing brand, called nu-in. Using recycled and biodegradable materials, the brand is transparent in every area of their work, and also affordable!



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A post shared by phil_torres (@phil_torres)

Phil Torres @phil_torres

Also known as ‘The Jungle Guy’ Phil is a sustainability ambassador, who advocates for sustainable choices in the food we eat and products we buy.  


Tara Mckenna @thezerowastecollective   

Founder of the Zero Waste Collective, Tara is a Canada based activist focused on creating a community for a reduced waste lifestyle. Her approach is to adopt a progress, not perfection mindset to work together to make a difference.


Emma Slade Edmondson @emsladeedmondson

Emma uses her platform to appeal to eco-conscious fashionistas. Providing advice and inspiration on how to get the most out of pre-loved clothes. Emma also founded @charityfashionlive.


Alexandria Villasenor @Alexandriav2005

Alexandria Villasenor co-founded the US Youth Climate Strike and founded Earth Uprising. She was inspired to take action for climate change after a smoke cloud in California caused her asthma to worsen.



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A post shared by Luisa Neubauer (@luisaneubauer)

Luisa Neubauer – @luisaneubauer 

German activist Luisa is one of the main organisers of the school Strike for Climate movement. She is based in Berlin, Hamburg and London.



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A post shared by Arizona Muse (@arizona_muse)

Arizona Muse @arizona_muse

Arizona is on a journey to sustainable living and is taking her followers along for the ride. Using her platform to educate as she learns, Arizona interacts with her followers through regular conversations such as #SustainableSundays, where she rates her outfits based on their level of sustainability.



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A post shared by Besma | Curiously Conscious (@besmac

Besma Whayed @besmacc

Besma uses her Instagram and blog, Curiously Conscious, to raise awareness of environmental issues and showcase her sustainable lifestyle. She is also the founder of Ethical Influencers, a platform to connect like-minded people to raise awareness of environmental issues.


Are there any inspiring influencers you follow already that we missed? Get in touch and let us know.

One of the best ways to adopt a more sustainable lifestyle is to switch your home energy to solar. Talk to our friendly team today.